:root {
    --brand: #8a1d2b;
    --brand-dark: #6e1722;
    --ink: #1a1a1a;
    --muted: #6b7280;
    --line: #e5e5e3;
    --bg: #fafaf8;
    --card: #ffffff;
    --accent: #d4a017;
    --radius: 14px;
    --shadow: 0 1px 3px rgba(0,0,0,.06), 0 4px 16px rgba(0,0,0,.04);
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
    margin: 0;
    font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, Helvetica, Arial, sans-serif;
    color: var(--ink);
    background: var(--bg);
    line-height: 1.6;
    -webkit-font-smoothing: antialiased;
}
img { max-width: 100%; height: auto; display: block; }
a { color: var(--brand); text-decoration: none; }
a:hover { text-decoration: underline; }
code { background: #f1ede9; padding: 2px 7px; border-radius: 5px; font-size: .9em; }
.muted { color: var(--muted); }
.small { font-size: .9rem; }
.accent { color: var(--brand); }

.container { max-width: 1100px; margin: 0 auto; padding: 0 24px; }
.container.narrow { max-width: 760px; }

/* Header */
.site-header {
    background: rgba(250, 250, 248, .92);
    backdrop-filter: saturate(180%) blur(12px);
    -webkit-backdrop-filter: saturate(180%) blur(12px);
    border-bottom: 1px solid var(--line);
    position: sticky;
    top: 0;
    z-index: 100;
}
.nav-row {
    display: flex;
    align-items: center;
    justify-content: space-between;
    padding: 14px 24px;
    gap: 18px;
}
.brand {
    display: flex;
    align-items: center;
    gap: 10px;
    color: var(--ink);
    font-weight: 700;
    font-size: 1.15rem;
}
.brand img { border-radius: 8px; }
.brand:hover { text-decoration: none; }
.site-nav { display: flex; align-items: center; gap: 22px; flex-wrap: wrap; }
.site-nav a {
    color: var(--ink);
    font-size: .95rem;
    font-weight: 500;
}
.site-nav a:hover { color: var(--brand); text-decoration: none; }

/* Buttons */
.btn {
    display: inline-block;
    padding: 11px 20px;
    border-radius: 10px;
    font-weight: 600;
    font-size: .98rem;
    border: 1px solid transparent;
    cursor: pointer;
    transition: transform .08s ease, background .15s ease;
}
.btn:hover { text-decoration: none; transform: translateY(-1px); }
.btn-lg { padding: 14px 28px; font-size: 1.05rem; }
.btn-primary { background: var(--brand); color: #fff; }
.btn-primary:hover { background: var(--brand-dark); color: #fff; }
.btn-ghost { background: transparent; color: var(--ink); border-color: var(--line); }
.btn-ghost:hover { background: #fff; color: var(--ink); border-color: var(--ink); }

/* Hero */
.hero {
    padding: 100px 0 80px;
    text-align: center;
}
.hero h1 {
    font-size: clamp(2.3rem, 5vw + .5rem, 3.8rem);
    line-height: 1.08;
    margin: 0 0 22px;
    font-weight: 800;
    letter-spacing: -.02em;
}
.lead {
    font-size: 1.2rem;
    color: var(--muted);
    max-width: 720px;
    margin: 0 auto 30px;
}
.cta-row {
    display: flex;
    gap: 14px;
    justify-content: center;
    flex-wrap: wrap;
    margin-bottom: 16px;
}
.hero-meta {
    color: var(--muted);
    font-size: .9rem;
    margin-top: 6px;
}

/* Sections */
section {
    padding: 80px 0;
}
section h2 {
    font-size: clamp(1.7rem, 2.5vw + .5rem, 2.4rem);
    line-height: 1.15;
    margin: 0 0 18px;
    letter-spacing: -.015em;
}

/* Why section */
.why {
    background: #fff;
    border-top: 1px solid var(--line);
    border-bottom: 1px solid var(--line);
    text-align: center;
}
.why p {
    font-size: 1.12rem;
    color: var(--ink);
    margin: 18px 0;
}

/* How it works */
.steps {
    list-style: none;
    padding: 0;
    margin: 40px 0 0;
    display: grid;
    grid-template-columns: repeat(auto-fit, minmax(230px, 1fr));
    gap: 28px;
}
.steps li {
    background: var(--card);
    border: 1px solid var(--line);
    border-radius: var(--radius);
    padding: 26px;
    box-shadow: var(--shadow);
}
.step-num {
    display: inline-flex;
    align-items: center;
    justify-content: center;
    width: 36px;
    height: 36px;
    background: var(--brand);
    color: #fff;
    border-radius: 50%;
    font-weight: 700;
    margin-bottom: 14px;
}
.steps h3 {
    font-size: 1.15rem;
    margin: 0 0 8px;
}
.steps p {
    color: var(--muted);
    margin: 0;
}

/* Audiences */
.audiences { background: #fff; border-top: 1px solid var(--line); border-bottom: 1px solid var(--line); }
.audience-grid {
    display: grid;
    grid-template-columns: repeat(auto-fit, minmax(260px, 1fr));
    gap: 28px;
    margin-top: 36px;
}
.audience {
    border: 1px solid var(--line);
    border-radius: var(--radius);
    padding: 28px;
    background: var(--bg);
}
.audience h3 {
    margin: 0 0 16px;
    font-size: 1.2rem;
    color: var(--brand);
}
.audience ul {
    list-style: none;
    padding: 0;
    margin: 0;
}
.audience li {
    padding: 8px 0 8px 26px;
    position: relative;
}
.audience li::before {
    content: "✓";
    position: absolute;
    left: 0;
    top: 8px;
    color: var(--brand);
    font-weight: 700;
}

/* Features */
.feature-list {
    list-style: none;
    padding: 0;
    margin: 36px 0 0;
    display: grid;
    grid-template-columns: repeat(auto-fit, minmax(310px, 1fr));
    gap: 16px 32px;
}
.feature-list li {
    padding: 10px 0 10px 30px;
    position: relative;
    border-bottom: 1px solid var(--line);
}
.feature-list li::before {
    content: "✓";
    position: absolute;
    left: 0;
    top: 10px;
    color: var(--brand);
    font-weight: 700;
    font-size: 1.1rem;
}

/* Pricing */
.pricing {
    background: var(--brand);
    color: #fff;
    text-align: center;
}
.pricing h2 { color: #fff; }
.pricing p { font-size: 1.1rem; max-width: 600px; margin: 18px auto; }
.pricing .btn-primary {
    background: #fff;
    color: var(--brand);
}
.pricing .btn-primary:hover { background: #f8e4e7; color: var(--brand); }

/* FAQ */
.faq h2 { text-align: center; margin-bottom: 40px; }
.faq details {
    background: var(--card);
    border: 1px solid var(--line);
    border-radius: 12px;
    padding: 18px 22px;
    margin-bottom: 12px;
    transition: box-shadow .15s ease;
}
.faq details[open] { box-shadow: var(--shadow); }
.faq summary {
    font-weight: 600;
    font-size: 1.05rem;
    cursor: pointer;
    list-style: none;
    padding-right: 30px;
    position: relative;
}
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after {
    content: "+";
    position: absolute;
    right: 0;
    top: -2px;
    font-size: 1.4rem;
    color: var(--brand);
    transition: transform .15s ease;
}
.faq details[open] summary::after { content: "−"; }
.faq details p {
    margin: 14px 0 0;
    color: var(--ink);
}

/* CTA */
.cta {
    text-align: center;
    background: var(--ink);
    color: #fff;
}
.cta h2 { color: #fff; }
.cta p { font-size: 1.1rem; color: #d4d4d2; max-width: 560px; margin: 16px auto; }
.cta .muted { color: #999; }
.cta .muted a { color: #fff; text-decoration: underline; }
.cta .btn-primary { background: var(--brand); }
.cta .btn-primary:hover { background: #a52436; color: #fff; }

/* Footer */
.site-footer {
    background: var(--card);
    border-top: 1px solid var(--line);
    padding: 50px 0 30px;
}
.footer-row {
    display: grid;
    grid-template-columns: 1fr auto;
    align-items: start;
    gap: 36px;
}
.footer-brand {
    display: flex;
    align-items: center;
    gap: 12px;
}
.footer-brand img { border-radius: 6px; }
.footer-nav {
    display: flex;
    gap: 20px;
    flex-wrap: wrap;
    justify-content: flex-end;
}
.footer-nav a {
    color: var(--ink);
    font-size: .95rem;
}
.copyright {
    grid-column: 1 / -1;
    margin: 30px 0 0;
    padding-top: 24px;
    border-top: 1px solid var(--line);
    text-align: center;
}

/* Responsive */
@media (max-width: 800px) {
    section { padding: 60px 0; }
    .hero { padding: 70px 0 60px; }
    .nav-row { flex-direction: column; align-items: stretch; gap: 12px; }
    .site-nav { justify-content: center; }
    .footer-row { grid-template-columns: 1fr; text-align: center; }
    .footer-brand, .footer-nav { justify-content: center; }
    .footer-brand { flex-direction: column; gap: 8px; }
}